Catching a trend at the beginning of its ascendency can be extremely lucrative – even more so if you create the trend yourself! As trends can begin and end in the twinkling of an eye, it is equally important not to waste resources of an innovation that will fail because you are ill-prepared.
Our Best Trend Blogs show you not only how to keep ahead of trends and how to create your own, but how to be prepared for them and exploit them fully when they happen. Much of 21st century trending happens on the Internet and is driven by social media, but we have also found space for the TV and the movies, and even trends in education! All worth a read.
Best Marketing Trends Blogs
The Viral Blog – A guide to what is attracting the public’s attention on the Internet rounds up quite nicely with a “Viral Friday” feature, highlighting the week’s most popular videos and commercials.
Fever Bee – Popular UK based blog which advises subscribers how to develop, grow and manage successful branded online communities with the right perspective on what is “successful”
Movie Marketing Madness – Compares the relative successes of films against the marketing that each has received and analyses the good and bad.
Greg Verdino – Greg is a highly respected and much followed Internet marketing guru who was exploiting the Internet as a marketing tool as far back as 1998
Cherry Flava – Cherry Flava is a marketing consultancy company, and in their often humorous blog they highlight some of the more “out of the box” marketing ideas which catch the imagination
Reel Seo – An excellent blog which explains the principles of getting a video to go viral and looks at digital tools to give your video the edge. Very revealing!
Best Technology Trends Blogs
The Next Big Future – Pre-empts the trends by providing information about the latest technological advances and analyzes their potential for improving (or disrupting) our lives.
Crenk – Absorbing blog which covers many fascinating uses for “new” media and also looks at evolving media and where the next trends are coming from. Great for ideas!
Tech Cocktail – Highlights some of the emerging web sites that could help you to keep pace with existing trends and create new ones. Also carries a tech job board
The Purveyor of Cool – A lot of technological bias in this entertaining and enlightening blog about trends on the Internet which evolve through their own merits rather than marketing
CScout – Global trending, design and technology all rolled into one. Useful resource for turning consumer behavior into insight-driven strategy
Pop Gadget – Superb blog built around the concept that technology ignores women, and as a result women ignore technology. A fine attempt to redress the balance
Best Industry Trends Blogs
Futures of Entertainment – Trends explored within the entertainment business and news about “Transmedia” events (the telling of a story across multiple platforms)
PSFK – This colorful blog is a great source for new ideas and inspiration in the worlds of digital advertising and design. Good marketing strategies included as a bonus!
.edu Guru – An excellent and educated blog about Internet marketing and web development in higher education. Interesting insights into a very competitive marketplace
Agency Spy – News about what the advertising agencies are about to turn out, and then retrospective feedback on how those ad campaigns performed
Best Social Media Trends Blogs
Whats Next – Very easy to read blog with practical, common sense advice on integrating the biggest trend of them all (social media) with your business marketing strategy.
Trends Spotting – “The Next New” is one of the highly successful features of this blog which comprehensively investigates untapped potential in social media
Digital Influence Mapping Project – A blog which does exactly what it says on the label – Maps the influence of digital marketing in social media. Some fascinating results!
Brendan Cooper – Saving the best till last! A huge resource for anybody wishing to take advantage of all the tricks and tools available on the Internet to create a trend of their own. A must read!